Features of the Best Marketing Platforms Twitter Vs LinkedIn

Every business person is aware of the effectiveness of social media platforms including, Facebook, twitter, LinkedIn, etc. Keep in mind that every platform is different and has to be used differently. An example that can be cited is LinkedIn and Twitter, two very similar sites which, nonetheless, require different approaches. Twitter may not be a good option for you if your goal is to persuade the audience and build awareness of your business via social media.

It is advisable that you go for a digital marketing company for social media marketing which will help you achieve the best results.

Read on to know about Twitter and LinkedIn in terms of how they might suit the needs of your business.

Advantages of marketing on Twitter:

Likability– Twitter is the best option for you if you are all about pleasing others and building their trust as this social media platform allows to show the true personality. Not only will you be able to reveal about yourself, but also how you interact with others.

Following– It is an ideal platform for following interesting people or topics. Users enjoy following people they don’t know personally, and they often look at hashtags to keep up with issues that interest them.

Compactness- Twitter is ideal for those with short attention spans. With only 140 characters, it enables followers to quickly scan and decide what they want to click on to learn more about.